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Camay Lee

Camay Lee

Product Marketing Manager

Camay Lee is the Product Marketing Manager at Aimsio. She studied Business with a specialization in Marketing at the University of Toronto, and took that foundation directly into Customer Success, where she learned what actually drives people to adopt, stick with, or walk away from a software product. That combination of marketing strategy and frontline customer experience shapes everything she writes: content that starts with the reader's real problem, not the product pitch.

Education:
BBA, Marketing
University of Toronto

Specialization:
Software Marketing, Content Creation, Customer Success

Writes about:
Field service software adoption, revenue operations, customer outcomes

6 Articles

What Is DSO (Days Sales Outstanding)? A Guide for Field Service and Construction Companies
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Financial & Investment

What Is DSO (Days Sales Outstanding)? A Guide for Field Service and Construction Companies

DSO (Days Sales Outstanding) measures how long it takes to collect after a sale. See how field service and construction companies calculate and cut it.

Jun 22, 2026 13 min read
Why Construction Project Managers Spend Hours on Progress Reports That Should Take Minutes
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Industry Insights

Why Construction Project Managers Spend Hours on Progress Reports That Should Take Minutes

Construction project managers lose hours rebuilding progress reports every month. Here's why it happens, what it costs, and what connected reporting actually looks like.

Jun 11, 2026 11 min read
What is Revenue Certainty?
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Financial & Investment

What is Revenue Certainty?

Unbilled WIP, high DSO, and billing disputes aren't separate problems. They're symptoms of a revenue certainty gap. Here's the framework to close it.

Jun 8, 2026 13 min read
Aimsio vs. FieldCap: Which Field Service Platform is Right for your Operation?
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Technology Innovation

Aimsio vs. FieldCap: Which Field Service Platform is Right for your Operation?

Evaluating Aimsio and FieldCap for oilfield or field service operations? This comparison covers ticketing, job costing, billing, reporting, and pricing, with honest assessments of both platforms.

Apr 17, 2026 13 min read
Top 10 Reasons Field Tickets Are Rejected by Customers
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Educational Guides

Top 10 Reasons Field Tickets Are Rejected by Customers

Creating an accurate field ticket for your customer to approve allows you to invoice faster and get paid faster. This puts your business in a stronger cash position and gives you t...

Nov 14, 2023 5 min read
6 Ways to Get the Most from your Aimsio Account
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Educational Guides

6 Ways to Get the Most from your Aimsio Account

Whether you’ve just started using Aimsio or are one of our long-time customers, we want to ensure that you get the most out of our software. Many times, when customers first sign u...

Oct 21, 2021 5 min read

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